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Strategic Advertising Management Strategic Advertising Management by Richard Elliott, Larry Percy

Strategic Advertising Management

by Richard Elliott, Larry Percy


ISBN 13: 9780199532575

Format: Paperback (430 pages)
Publisher: OUP Oxford
Published: 11 Dec 2008
Other Format: Paperback

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Strategic Advertising Management Strategic Advertising Management by Richard Elliott, Larry Percy, John Rossiter

Strategic Advertising Management

by Richard Elliott, Larry Percy, John Rossiter


ISBN 13: 9780198782322

Format: Paperback (350 pages)
Publisher: Oxford University Press
Published: 14 Jun 2001
Other Format: Paperback

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Strategic Brand Management Strategic Brand Management by Richard Elliott,Larry Percy

Strategic Brand Management

by Richard Elliott,Larry Percy


ISBN 13: 9780199260003

Format: Paperback (288 pages)
Publisher: OUP Oxford
Published: 14 Dec 2006

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Advertising Communications and Promotion Management Advertising Communications and Promotion Management by John R. Rossiter,Larry Percy

Advertising Communications and Promotion Management

by John R. Rossiter,Larry Percy


ISBN 13: 9780071146678

Format: Paperback (672 pages)
Publisher: McGraw-Hill Education (ISE Editions)
Published: Dec 1996

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Marketing Communications: Objectives, Strategy, Tactics Marketing Communications: Objectives, Strategy, Tactics by John R Rossiter,Larry Percy,Lars Bergkvist

Marketing Communications: Objectives, Strategy, Tactics

by John R Rossiter,Larry Percy,Lars Bergkvist


ISBN 13: 9781526438652

Format: Paperback (584 pages)
Publisher: SAGE Publications Ltd
Published: 04 Sep 2018

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Strategic Integrated Marketing Communications Strategic Integrated Marketing Communications by N/A

Strategic Integrated Marketing Communications

by N/A


ISBN 13: 9780750679800

Format: Paperback (328 pages)
Publisher: A Butterworth-Heinemann Title
Published: 06 Jun 2008

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Marketing Communications: Objectives, Strategy, Tactics Marketing Communications: Objectives, Strategy, Tactics by John R Rossiter,Larry Percy,Lars Bergkvist

Marketing Communications: Objectives, Strategy, Tactics

by John R Rossiter,Larry Percy,Lars Bergkvist


ISBN 13: 9781526438645

Format: Hardcover (584 pages)
Publisher: SAGE Publications Ltd
Published: 04 Sep 2018

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Strategic Advertising Management Strategic Advertising Management by Larry Percy,Richard Rosenbaum-Elliott

Strategic Advertising Management

by Larry Percy,Richard Rosenbaum-Elliott


ISBN 13: 9780198835615

Format: Paperback (504 pages)
Publisher: OUP Oxford
Published: 16 Feb 2021

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Strategic Brand Management Strategic Brand Management by Richard Rosenbaum-Elliott,Larry Percy,Professor Simon Pervan

Strategic Brand Management

by Richard Rosenbaum-Elliott,Larry Percy,Professor Simon Pervan


ISBN 13: 9780198797807

Format: Illustrated (368 pages)
Publisher: OUP Oxford
Published: 03 Aug 2018

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